Michelle Brignac Week 11

Michelle Brignac Week 11

THIS IS ONLY AN INTERPRETATION, TWO-THREE SENTENCES AND A QUESTION IS ALL I NEED. TELL ME YOUR THOUGHTS

Innovation and Virtual Environments

The article on strategies in innovation I chose took a slightly different spin on innovation. The article discusses the implications on the economy if the United States does not continue to invest and build in innovations for the future (Hausman, Johnston, 2014). The article states that strategically planning through government policy in the area of innovations on a global front can have an impact on the economy. The article goes on to give a strategic review on how to increase innovations in industry through strategic planning.

The article I chose for strategic planning in a virtual environment is a case review of ten European countries coming together to identify common barriers of building renewable energy and energy efficiency (Dvarioniene, et. al., 2015) in a virtual setting called Energy Labs. The Energy Lab teams used innovative methodology to identify stakeholders and use a virtual setting at a community level to engage stakeholders to increase community knowledge and acceptance on Energy policies. Because of the costs of melding so many stakeholders from government policymakers to community residents from ten different countries, a virtual setting was chosen to engage stakeholders, which proved to be a success.

Reference:

Dvarioniene, J., Gurauskiene, I., Gecevicius, G., Trummer, D. R., Selada, C., Marques, I., & Cosmi, C. (2015). Stakeholders involvement for energy conscious communities: The Energy Labs experience in 10 European communities. Renewable Energy, 75, 512-518.

Hausman, A., & Johnston, W. J. (2014). The role of innovation in driving the economy: Lessons from the global financial crisis. Journal of Business Research, 67(1), 2720-2726. doi:10.1016/j.jbusres.2013.03.021

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